FREE DELIVERY use code HELLO10 at checkout
56.3 Million bottles delivered 56.3 Million bottles delivered
30% Savings vs our competitors 30% Savings vs our competitors
100% Canadian 100% Canadian

National Bootlegger Day

Occasions

May

June

July

August

September

October

November

December

January

February

March

April

🥃🚫 National Bootlegger’s Day

A Nod to Prohibition, Rebellion, and the Roaring Twenties

National Bootlegger’s Day is celebrated every year on January 17, marking a pivotal moment in U.S. history. The date ties together the start of Prohibition, the rise of underground spirits like Templeton Rye, and the birth of notorious gangster Al Capone - all rolled into one spirited observance.


📜 The Prohibition Era (1920–1933)
During Prohibition, the production, sale, and transportation of alcohol were banned in the United States. Despite the law, demand for alcohol remained high, giving rise to a thriving underground liquor trade and a defining chapter of American culture.


🕵️‍♂️🍾 How Americans Got Their Booze
When legal options disappeared, creativity took over. Common methods included:

🥃 Bootlegging
Illegal production and distribution of alcohol through hidden distilleries and underground networks.

🚪 Speakeasies
Secret bars operating behind unmarked doors, often requiring passwords for entry. These spaces became social hubs for music, dancing, and rebellion.

🩺 Medicinal Whiskey
Alcohol prescribed by doctors under loopholes in the Volstead Act, leading to widespread “medical” consumption.

🚢 Smuggling
Alcohol transported across borders, waterways, and coastlines from countries where Prohibition didn’t apply.

🏠 Home Brewing
Individuals quietly producing beer or wine at home, avoiding large-scale distribution.


📈 Cultural Impact
Prohibition unintentionally fueled organized crime and widespread disregard for the law, ultimately contributing to its repeal in 1933 with the 21st Amendment. While bootlegging was illegal, the era is often remembered for its defiant spirit, innovation, and lasting influence on cocktail culture.


🥃✨ Why We Remember
National Bootlegger’s Day is a reminder of a time when rules were broken, creativity flourished, and American drinking culture was forever changed.

Checkout Rewards
Top